Top 10 ways to Use LinkedIn for Sales Success

Posted on September 14, 2010 by Townsend

My position on using social media in sales is simple: It’s a fantastic tool for building relationships and an absolutely awful environment to deliver your pitch! Think about it…You wouldn’t walk up to someone at a ‘real-life’ networking event and … Continue reading →

Posted in Sales, Social Media Marketing, Social Networking, linkedin, social media | 1 Comment

Customer Intimacy

Posted on September 1, 2010 by Townsend

In my work as a sales coach and mentor I often speak about Customer Intimacy For many, Intimacy is an awkward word to use when referring to your customer (or prospective customers) relationships. Awkward in the sense that most people … Continue reading →

Posted in Sales, Sales Process, self development | 2 Comments

Stop Using The B-Word!

Posted on June 10, 2010 by Townsend

One of the common barriers for sales professionals is understanding if (and how) a prospect intends to pay for our product or service. Unfortunately, most attempts to qualify prospects default to using the dreaded B-Word! Typical questions include:- Do you … Continue reading →

Posted in Uncategorized | 1 Comment

Oh Great…He’s a ‘process’ guy!

Posted on December 21, 2009 by Townsend

When I begin a relationship with a new company, it doesn’t take long for people to get the sense that I am a ‘process’ guy.  I place the term ‘process’ in quotes because I believe it is often misused and even … Continue reading →

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Don’t Ruin your Twitter Rep!

Posted on November 24, 2009 by Townsend

A nice piece from the Bit Rebels

Posted in Social Media Marketing, social media | Leave a comment

Guy Kawasaki on Social Media Marketing

Posted on November 23, 2009 by Townsend

How to Get Found Guy Kawasaki (Alltop) Oct 27, 2009 Brian Halligan is the founder and CEO of HubSpot, an Internet marketing software company that helps small and medium-sized businesses get found on the Internet and converts website visitors into leads … Continue reading →

Posted in Marketing, Sales, Social Media Marketing, social media | Leave a comment

Private Versus Public Online Identity – Do you really have a choice?

Posted on November 20, 2009 by Townsend

There is an emerging debate about the boundaries (or lack thereof) between an individual’s personal and private online identity. The questions on many people’s minds (jobseekers in particular) seem to be: -       To what extent do current (or prospective) employers … Continue reading →

Posted in Crush it, Gary Vaynerchuk, Job Hunting, Personal Brand, interviewing, online identity, online identity management, privacy, social media | Leave a comment

Digital Trust Fund

Posted on November 8, 2009 by Townsend

You have started saving for your kids college right? You probably have family heirlooms you plan for them to inherent some day. One of my former business partners has even purchased 10 acres of Colorado land for his two year … Continue reading →

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Think Your Resume Looks Good?

Posted on November 8, 2009 by Townsend

It doesn’t matter! Nobody is gonna read it! Surge in jobseekers frazzles resume responders

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Leadership Training with 9 year olds

Posted on November 7, 2009 by Townsend

Spent most of this morning at the Lafayette YMCA for kids hockey games. My 9 year old wandered into the ‘padded gym’ room (hard to explain so just check out the photo below.) Of course a bunch of other kids … Continue reading →

Posted in Leadership, Leadership Training | Leave a comment